Nigerian singer-songwriter Bella Alubo has released the official music video for “Bad Company,” a standout track from her 2025 EP, Run It Back.
Shot in East London by Vissionnaire Pictures, the video unfolds as a cinematic exploration of a relationship on the edge, tested by external influences that encourage infidelity and reckless behavior.
Through striking visuals, Bella Alubo masterfully conveys the emotional turbulence—at one moment flashing a rose and the next a knife at her love interest, symbolizing the highs and lows of their love story. The couple is seen floating together in dreamlike sequences, reminiscing about better days.
The video is also a fashion moment, with Bella showcasing elegant pearls from her jewelry brand, Luvv by Bella, paired with Chanel, as she moves through scenes of domestic intimacy—cooking in the kitchen while her partner is immersed in video games.
She later appears running through a garden in Sergio Tacchini and cruising in a retro BMW, draped in a vintage fur coat, embodying both vulnerability and power.
Watch “Bad Company” here: